Domain Fraud or Arbitrage?
03/05/08 Adwords Content, Google AdWords, Paid Search No CommentsI’d like you to look at the embedded slides (link above) showing sharebuilder traffic from Google. On slide number 1, I have highlighted the offending sites in green and then next 4 slides show these sites. As you can see they are all from the same template and probably the same domainer. Because the number of clicks are so similar (over a 4 or 5 month period) one would have to suspect that they are automatically generated clicks from a click fraud bot. Another possibility is a company like Marchex owns the domains and is driving low cost search traffic to these sites and monitizing via click arbitrage.

