Category Archives: Local Search

 

What You Need to Know About Yandex PPC

  You probably heard about Yandex from financial news last year, as one of the biggest dotcom IPO debuts since Google. Yandex raised $1.3 billion on NASDAQ in May 2011, and currently has market capitalization of $8.3 billion. What you … [READ MORE]


Targeting Intent in Adwords

Come take a quick ride with me down memory lane as I discover that there is more to targeting in Adwords than just geo targeting. And no, I’m not talking about demographic targeting either. [READ MORE]


Google Places Account Drastically Affects Organic Results

I wanted to share some interesting results we’ve seen in the last few days. New Point-er Jessica Fisher is from Winthrop, WA where her dad runs a refrigeration company.  When she Googled his company late last week, she noticed that … [READ MORE]