Results for: Mike Ruins

Podcast Portfolio

Mike Ruins Shopping Feeds

Transparency, Programmatic, and You Webinar: Register for this webinar & learn how to implement programmatic advertising, and why transparency is the key to maximizing your ROI.

Mike Ruins the PPC Broad Match Keyword Debate

If you scour the Internet, you’ll see articles enlightening readers about how broad match keywords “kill” PPC accounts.  On the other hand, you’ll find those that claim the lack of broad match use costs advertisers extra conversions.  So who’s right and who’s wrong? It reminds...