Author:Anita Gray

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SMX West 2017

SMX West Recap: Natural Language, Mobile & More

This year’s SMX West might have been held on the only 3 days of the year that San Jose saw no sun, but there was plenty to keep our minds active indoors. The conference was packed with engaging speakers, cutting edge ideas and hands-on workshops. While several areas of search advertising were discussed in depth, here are some of the broader themes and ideas that the Point It team took away.