Author:Natalie Barreda

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Data Strategies for Post Holiday PPC Webinar

Metrics not Mystics: Post-Holiday PPC Data Strategies

I don’t know about you, but even though it’s almost the end of January, I feel like I’m barely coming off the craziness of the holiday season. Typically, after the holidays there is all the loose ends that need to be tied up, such as auditing your accounts, putting together holiday reporting for clients/stakeholders, and fighting with your algorithms to get bidding back to normal. So now what? You’ve tied up all loose ends and now you’re looking forward to 2017 and you think to yourself “where do I start?”.