SMX Advanced Takes Seattle, again

What’s arguably becoming the premier industry trade show landed in our fair city yesterday and we greeted the world with, what else…showers!  Why Seattle? I spoke with Sean Moriarty from Third Door Media yesterday and he said Danny Sullivan did not hesitate when picking Seattle prior to last year’s show. With Google, Microsoft and a slew of world beating high tech and ecommerce companies, not to mention some up and coming search marketing companies, Seattle was a no brainer. The venue? That might be a brainer. Although the Bell Harbor Int’l Convention Center is all about location on the waterfront; size and layout are not ideal. Each session is on another floor of the building and the show sold out quickly; leaving money on the table for Third Door.  They had considered the Seattle Convention Center, but I think they made the right decision. This show is about quality not quantity and that was evident from the speakers, sessions, attendees and grilled salmon. Even the Wifi worked throughout the building, a constant source of frustration at most SES events.

If you’ve attended sessions, please post notes here.  Jon

Maureen Jann About the author

Maureen Jann is a veteran B2B marketer whose career in Digital Media has grown up with the Internet. A self-described jill-of-all-trades, Maureen has elevated creative problem solving to an art form and enjoys the daily challenges of driving business results in unexpected ways. Her skills as an entrepreneur, content marketer, creative director and passionate people manager set her apart from the pack. Maureen has worked in every corner of marketing making her a skilled tactical resource as well as a strategic partner. Recently, she was the captain of the marketing ship for an award-winning professional services firm and is currently creating a content marketing strategy for Point It, a digital marketing agency.

  • Lisa

    I agree. It’s a well done show. The sessions I went to were interesting, thought provoking, and panelists seemed willing to open up and share knowledge, not canned company advertisements. The mechanics and layout of the building could be better, but the content was very good. Maybe I should go to an international one just for comparison? 🙂

    June 4, 2008 at 5:58 am

Leave a Comment: