Fresh Revenue with PEMCO Digital Marketing Strategy
PEMCO is a local company dedicated to Northwest residents. PEMCO prides itself on being Northwest born and bred, with insurance products marketed to residents of Washington and Oregon. Founded in 1949 by a teacher, they are headquartered in Seattle and protect nearly half a million people with personal insurance offerings. PEMCO provides insurance for auto, home, and boat.
The Challenge
Navigating the sea change.
PEMCO is an established insurance company rooted in a small geographical region that wanted to reach new audiences, create new leads, and drive growth for an established brand. Along with reaching digital native consumers, PEMCO wanted to create a holistic marketing strategy that spanned across the major digital channels. They wanted to do this with a partner that would manage it all under one roof and shared their deep sense of community and transparency.
Awards & Recognition
Our solution for this challenge was noteworthy. Our partnership with PEMCO was acknowledged by the Northwest marketing community.
2016 Pulse Award- Best Integrated Campaign B2C
2017 Drum Awards Finalist – Best B2C Campaign
The RESULTS
Multi-Channel Approach
Structure campaigns to target those intent to purchase.
Cooperative Holistic Approach
Reach loyal customers, software purchasers, and subscribers audiences.
Compelling Channel-Specific Success
Maximizing revenue during product launch using best practices.
Ready to get the full scoop?
Learn more about how this client benefited from Point It’s dedication to partnership, expertise and transparency to transform their marketing program. When you combine exceptional digital marketing strategy with forward-thinking companies, you get great results.