Washington Energy Services is an organization that offers heating and energy services. They provide heating audits for free and offer a range of services and products.
The organization did need some help with their SEO strategy. People came to their website, but the referrals were vastly inconsistent month to month. Washington Energy Services needed to know how the website was interacting with search engines, and how to create content that would keep them relevant.
Point It was able to deliver some great results. The inconsistency went down and referrals went up.